We believe clarity drives growth.

At Strativera, our mission is to help businesses unlock performance by aligning strategy, execution, and people. We exist to serve as a hands-on growth partner—bridging planning and doing to create real, measurable impact across marketing, operations, and culture. Whether guiding go-to-market strategy, optimizing revenue systems, or placing the right talent, we help companies scale with purpose.

Leadership

Joseph Levy
Founder & President
Janae Tanner
Co-Founder & VP, Growth & Client Success
Chris Anderson
VP, Strategic Growth & M&A
Holly Losana
VP, People & Culture Advisory
Daniel Chen
VP, Data Strategy & Digital Transformation

Our Core Values

Strategy

We start with intent. Every engagement begins with clear, measurable goals.

Clarity

We distil complexity into actionable plans. Simplicity is a strategic asset.

Results

We measure our impact through client success and business outcomes.

Integrity

We lead with transparency, accountability, and long-term partnership in mind.

Testimonials

Let’s build what’s next—together.

Whether you need a strategy refresh, a partner to drive execution, or support scaling
your people and operations, Strativera helps you move forward with clarity, confidence, and measurable impact.

Joseph Levy

Founder & President

Joseph Levy is a revenue leader, operator, and strategist with over a decade of experience building high-performance growth engines across both B2B and B2C, eCommerce, and private equity-backed businesses. Before founding Strativera, he held senior executive roles overseeing P&Ls and managing multimillion-dollar marketing and sales budgets.

At Strativera, Joseph partners with founders, executive teams, and investors to drive top-line revenue through go-to-market strategy, sales enablement, pricing optimization, and lifecycle marketing. His approach is rooted in business fundamentals, with a sharp focus on improving acquisition efficiency, expanding market penetration, and uncovering new levers to accelerate revenue and positively impact EBITDA.
Known for bridging strategic clarity with operational execution, Joseph helps organizations build sustainable growth systems that scale.

Janae Tanner

Co-Founder & VP, Growth & Client Success

Janae Tanner is a proven growth leader and serial entrepreneur who brings deep expertise in client acquisition, retention, and lifecycle expansion. As co-founder of Strativera, she leads all aspects of client engagement, revenue enablement, and front-line delivery—ensuring every partnership is grounded in impact, alignment, and execution.

Janae has successfully launched and scaled multiple startups, including notable exits in the health and beauty sector. Most recently, she led growth for J.Andre, the innovative cosmetic brand behind the patented biodegradable beauty sponge technology now used by several global cosmetic brands.

Her ability to blend brand storytelling, sales velocity, and market traction makes her a trusted advisor to clients looking to break through plateaus and build customer-centric growth engines.
With Janae, every client relationship is a growth opportunity—and every engagement is driven by results.

Chris Anderson

VP, Strategic Growth & M&A

Chris Anderson is a senior advisor and former multi-time C-suite executive with over 20 years of experience driving transformational growth through mergers, acquisitions, and operational optimization. As VP of Strategic Growth & M&A at Strativera, Chris leads client engagements focused on unlocking enterprise value through clear strategy, disciplined execution, and post-deal integration support.

Chris brings deep expertise in end-to-end M&A value creation—advising clients through deal due diligence, synergy planning, and post-merger integration (PMI) execution. He specializes in helping PE-backed and founder-led businesses navigate inflection points, whether through inorganic expansion, service line rationalization, or readiness for strategic exit.

Holly Losana

VP, People & Culture Advisory

Holly Losana is a seasoned HR executive with over 15 years of experience leading organizational transformation across high-growth and enterprise environments. At Strativera, she heads the People & Culture Advisory practice, partnering with clients to build scalable HR infrastructure, align culture with business strategy, and drive performance through people.

Her expertise spans end-to-end talent strategy, organizational design, HR technology implementation, and leadership development. Holly has led enterprise-wide initiatives in DEI, compliance, employee engagement, and post-merger integration—serving as a trusted advisor to CEOs, CHROs, and private equity partners navigating workforce change.

From modernizing payroll systems to embedding scalable people operations, she ensures every engagement is built to grow.

Daniel Chen

VP, Data Strategy & Digital Transformation

Daniel Chen is a data and digital transformation leader with over a decade of experience helping organizations modernize their technology ecosystems, build intelligent infrastructure, and drive growth through analytics-driven strategy. As VP of Data Strategy & Digital Transformation at Strativera, Daniel leads initiatives focused on turning complex data and systems into scalable, high-performance business operations.

Daniel’s expertise spans CRM and marketing automation, customer data strategy, business intelligence, and full-stack system integrations. His work bridges the gap between IT architecture and business outcomes—ensuring that every transformation initiative supports operational efficiency, revenue acceleration, and executive-level visibility.