Case Study · Engagement in Progress

Adjust Your Sleep: Rebuilding a Local Mattress Boutique Into a Recognized Expert Brand

A Marlton, New Jersey mattress boutique set out to be recognized as the category expert locally, nationally, and internationally. The engagement is ongoing and the first phase focused on fixing the foundation.
5.0 verified client review
on Clutch
What did the engagement deliver?
Verified results
5.0

This engagement is documented in a verified client review on Clutch. Kelly Wernersbach, Owner, Adjust Your Sleep Mattress Boutique rated Strativera 5.0 for quality, schedule, cost, and willingness to refer.

The challenge

What challenge did Adjust Your Sleep face?

Adjust Your Sleep set three objectives in the verified Clutch review: growth, recognition as the mattress expert locally and beyond, and branding. The practical starting problem was a website carrying accumulated errors and a brand that did not reflect the owner’s expertise.

The approach

How did Strativera approach it?

Strativera started Adjust Your Sleep’s engagement with the foundation: a website redesign following an audit that surfaced multiple errors on the prior site, brand building through video and testimonial content, an email campaign launch, and a recurring strategy cadence on company direction. The sequencing is deliberate; recognition as the category expert has to stand on assets that look and behave like expertise.

The results

What is the status of the Adjust Your Sleep engagement?

This engagement is in progress, and this page says so instead of implying finished outcomes. Phase one work for Adjust Your Sleep covers the site rebuild, video and testimonial production, launched email campaigns, and ongoing strategy sessions, per the verified Clutch review. Quantified results will be published here when the engagement reaches a measurable milestone.

WorkstreamPhase one statusSource
Website redesignUnderway, following a documented error audit of the prior siteVerified Clutch review
Brand developmentVideo and testimonial productionVerified Clutch review
Email marketingCampaigns launchedVerified Clutch review
StrategyOngoing sessions on company directionVerified Clutch review
In their words

What did Adjust Your Sleep say about working with Strativera?

5.0
“They've exceeded my expectations.”

Kelly Wernersbach, Owner, Adjust Your Sleep Mattress Boutique, from the verified Clutch review

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